Home

I am passionate about startups (Zero to One) and a firm believer in the Growth Mindset. I love running, hiking & getting to know other startups/makers/artists. My not-so-secret superpowers include spending all-nighters coding and at the same time, I enjoy knocking on the doors of the #5AMclub every now and then. If you are comfortable with such contrasts – it would be fun knowing you too!

I co-founded DeltaX in 2012 and successfully bootstrapped it over the years. In the last 10 years, I’ve been involved in all facets of what it takes to run an enterprise B2B product-focused startup. The most exciting aspect of the journey has been around shipping the whiteboard discussions to the real world and creating a small dent into the ad-tech ecosystem where we have large enterprises rely on our product for their day to day and strategic operations. The most gratifying feeling has been to build a high-performance engineering culture.

At DeltaX we have built a world-leading cloud-based digital advertising platform for agencies and enterprises to efficiently buy and optimize digital media across channels. We are at the forefront of high-scalability, machine-learning/statistics to complement our platform which integrates with over 30+ marketing platforms including Google Adwords, Bing Ads, Facebook, et. all via their APIs.

We are hiring for DeltaX at Bangalore!

  • Data Science: Algorithm experts and interns who want to work on portfolio theory, statistical modeling and real-time multi-variate optimization.
  • Backend / High-scalability Engineers: Anyone who is interested in working at web-scale; ad-serving, big data and the likes.
  • Full/Polygot stack: Node.js, Python, AWS (Route 53, ELB, EC2, S3), C#, .NET Core, Docker, Vue.js,

In general, we are looking for someone who is inquisitive about things and curious to learn; if that describes you then please do write to me at hireme+avs {at} deltax.com

You can go over our Engineering Blog to keep track of the challenges we are working on.

Blog

Welcome to my blog.

I have been writing since 2004. This is my blog where I share a mix of personal updates, learnings for early-stage startups, high-availability, and digital marketing. Know more about me here.